Joe McKendrick, ebizQ's SOA in Action Blogger, is a nationally published author and consultant
with deep knowledge and insights regarding trends and developments in
the technology industry. He is a contributing editor to a number of
national and international publications and Websites including
Database Trends & Applications, ZDNet, and Webservices.Org. He also
serves as analyst for Evans Data Corp., and is lead analyst for Evans'
Web services and enterprise development management issues surveys.
SOA in Action Blog
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« Commodities Exchange Has Web Service-Less SOA | Main | Is Web 2.0 a 'Distraction' from SOA? » October 22, 2007How to Shorten Your SOA Elevator Pitch So far, in ebizQ's groundbreaking SOA pronunciation poll, it appears more people prefer to sound out each letter of SOA as an acronym, Es-Oh-Aye, versus using it as a word, Soah, by a 50% to 30% margin. Frankly, I'm surprised. It seemed that the word Soah has been rolling off just about everybody's tongue, and roll nicely it does. I have a feeling people see the word as vendor market-speak more than an impartial entry into the lexicon. But, if vendors really had control of our lexicon, we would have been locking ourselves into Crum and Erp installations a long time ago, right? Anyway, the SOA pronunciation poll is still open here at ebizQ, so be sure to make your voice heard. Enter the pollsite here. If you think life would be easier if SOA were a word, this is your chance to get in there and shift the results a bit. And, one reader made what I think is the best case yet for using SOA as a word. Consider this scenario: "If you're in the elevator with the CEO and you start saying 'Es Oh Aye' you will get nothing else done and put him off with something hard to remember that is all geek to senior management. Be smart and use the KISS approach." Yes, the KISS approach -- and notice that's pronounced Kiss, and not K-I-S-S. Posted by joemckendrick in SOA | Digg This | Add to del.icio.us Trackback Pings TrackBack URL for this entry:
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